{"id":617,"date":"2026-04-03T17:01:32","date_gmt":"2026-04-03T08:01:32","guid":{"rendered":"https:\/\/fubar.co.jp\/column\/617\/"},"modified":"2026-04-25T22:06:26","modified_gmt":"2026-04-25T13:06:26","slug":"l%e3%82%b9%e3%83%86%e3%83%83%e3%83%97%e5%86%85%e8%a3%bd%e5%8c%96%e3%81%ae%e6%88%90%e6%9e%9c%e6%8c%87%e6%a8%99kpi%e8%a8%ad%e8%a8%88%e3%82%ac%e3%82%a4%e3%83%89%ef%bd%9c%e6%88%90%e5%8a%9f%e3%82%92","status":"publish","type":"post","link":"https:\/\/fubar.co.jp\/column\/617\/","title":{"rendered":"L\u30b9\u30c6\u30c3\u30d7\u5185\u88fd\u5316\u306e\u6210\u679c\u6307\u6a19KPI\u8a2d\u8a08\u30ac\u30a4\u30c9\uff5c\u6210\u529f\u3092\u6e2c\u308b\u300c2\u8ef8\u306eKPI\u30c4\u30ea\u30fc\u300d\u3068\u8a2d\u5b9a\u624b\u9806"},"content":{"rendered":"<p class=\"is-style-bg_stripe\"><strong><span class=\"swl-marker 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class=\"swell-block-capbox cap_box is-style-shadow\" data-colset=\"col3\">\n<div class=\"cap_box_ttl\"><span><strong><span class=\"swl-fz u-fz-l\">LINE\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306a\u3089FUBAR\u306b\u304a\u307e\u304b\u305b\u304f\u3060\u3055\u3044!\uff01<\/span><\/strong><\/span><\/div>\n<div class=\"cap_box_content\">\n<div class=\"wp-block-columns\">\n<div class=\"wp-block-column\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"558\" src=\"https:\/\/fubar.co.jp\/column\/wp-content\/uploads\/2026\/02\/\u30b9\u30af\u30ea\u30fc\u30f3\u30b7\u30e7\u30c3\u30c8-2026-02-27-2.10.12-1024x558.png\" alt=\"\" class=\"wp-image-243\" srcset=\"https:\/\/fubar.co.jp\/column\/wp-content\/uploads\/2026\/02\/\u30b9\u30af\u30ea\u30fc\u30f3\u30b7\u30e7\u30c3\u30c8-2026-02-27-2.10.12-1024x558.png 1024w, https:\/\/fubar.co.jp\/column\/wp-content\/uploads\/2026\/02\/\u30b9\u30af\u30ea\u30fc\u30f3\u30b7\u30e7\u30c3\u30c8-2026-02-27-2.10.12-300x164.png 300w, https:\/\/fubar.co.jp\/column\/wp-content\/uploads\/2026\/02\/\u30b9\u30af\u30ea\u30fc\u30f3\u30b7\u30e7\u30c3\u30c8-2026-02-27-2.10.12-768x419.png 768w, https:\/\/fubar.co.jp\/column\/wp-content\/uploads\/2026\/02\/\u30b9\u30af\u30ea\u30fc\u30f3\u30b7\u30e7\u30c3\u30c8-2026-02-27-2.10.12-1536x838.png 1536w, https:\/\/fubar.co.jp\/column\/wp-content\/uploads\/2026\/02\/\u30b9\u30af\u30ea\u30fc\u30f3\u30b7\u30e7\u30c3\u30c8-2026-02-27-2.10.12-2048x1117.png 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<div class=\"wp-block-column\">\n<p>FUBAR\u306f\u3001200\u793e\u4ee5\u4e0a\u306eLTV\u6700\u5927\u5316\u3092LINE\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067\u652f\u63f4\u3057\u3066\u3044\u307e\u3059 \u3002 <\/p>\n<p>\u72ec\u81ea\u306e\u300e5L\u5206\u6790\u300f\u3067\u9867\u5ba2\u884c\u52d5\u3092\u53ef\u8996\u5316\u3057\u3001\u4e00\u904e\u6027\u3067\u7d42\u308f\u3089\u306a\u3044\u6b7b\u306c\u307e\u3067\u9867\u5ba2\u3067\u3042\u308a\u7d9a\u3051\u308b\u4ed5\u7d44\u307f\u4f5c\u308a\u3092\u304a\u7d04\u675f\u3057\u307e\u3059 \u3002 <\/p>\n<p>3\u5206\u3067\u8ab2\u984c\u304c\u308f\u304b\u308b\u300e\u516c\u5f0fLINE\u8a3a\u65ad\u300f\u3082\u5b9f\u65bd\u4e2d\u3067\u3059\u306e\u3067\u3001\u307e\u305a\u306f\u304a\u6c17\u8efd\u306b\u304a\u554f\u3044\u5408\u308f\u305b\u304f\u3060\u3055\u3044 \u3002<\/p>\n<\/div>\n<\/div>\n<div class=\"wp-block-columns\">\n<div class=\"wp-block-column\">\n<div class=\"swell-block-button green_ -size-l is-style-btn_line\"><a href=\"https:\/\/fubar.co.jp\/information\/\" class=\"swell-block-button__link\"><span><span data-icon=\"LsMail\" data-id=\"0\" style=\"--the-icon-svg: url(data:image\/svg+xml;base64,PHN2ZyBoZWlnaHQ9IjFlbSIgd2lkdGg9IjFlbSIgeG1sbnM9Imh0dHA6Ly93d3cudzMub3JnLzIwMDAvc3ZnIiBhcmlhLWhpZGRlbj0idHJ1ZSIgdmlld0JveD0iMCAwIDQ4IDQ4Ij48cGF0aCBkPSJNMjUuMiAyNC43IDQ2IDkuNVY5YzAtMS4xLS45LTItMi0ySDRjLTEuMSAwLTIgLjktMiAydi41bDIwLjggMTUuMWMuNy42IDEuNy42IDIuNC4xeiI+PC9wYXRoPjxwYXRoIGQ9Ik0yMi44IDI5LjYgMiAxNC41VjM4YzAgMS43IDEuMyAzIDMgM2gzOGMxLjcgMCAzLTEuMyAzLTNWMTQuNUwyNS4yIDI5LjZjLS43LjUtMS43LjUtMi40IDB6Ij48L3BhdGg+PC9zdmc+)\" aria-hidden=\"true\" class=\"swl-inline-icon\">\u2003<\/span><strong>\u307e\u305a\u306f\u8cc7\u6599\u8acb\u6c42\u3059\u308b\uff01<\/strong><\/span><\/a><\/div>\n<\/div>\n<div class=\"wp-block-column\">\n<div class=\"swell-block-button green_ -size-l is-style-btn_line\"><a href=\"https:\/\/fubar.co.jp\/contact\/\" class=\"swell-block-button__link\"><span><span style=\"--the-icon-svg: url(data:image\/svg+xml;base64,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)\" data-icon=\"LsLightbulbOutline\" data-id=\"0\" aria-hidden=\"true\" class=\"swl-inline-icon\">\u2003<\/span>\u7121\u6599\u76f8\u8ac7\u306f\u3053\u3061\u3089\uff01<\/span><\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><a href=\"https:\/\/line.me\/R\/ti\/p\/@547amchb?ts=02101444&#038;oat_content=url\" target=\"_blank\" rel=\"noopener noreferrer\"><br \/>\n  <img decoding=\"async\" src=\"https:\/\/fubar.co.jp\/column\/wp-content\/uploads\/2026\/02\/visualization-banner.webp\" alt=\"LINE\u306e\u7121\u6599\u8a3a\u65ad\u30d0\u30ca\u30fc\" style=\"max-width:100%; height:auto;\"><br \/>\n<\/a><\/p>\n<h2 class=\"wp-block-heading\">1. \u306a\u305c\u5185\u88fd\u5316\u306e\u300c\u6210\u679c\u6307\u6a19\u300d\u3092\u660e\u78ba\u306b\u3059\u308b\u5fc5\u8981\u304c\u3042\u308b\u306e\u304b\uff1f<\/h2>\n<figure class=\"wp-block-image size-large is-resized\" style=\"margin:2em 0;\">\n  <img decoding=\"async\" src=\"https:\/\/fubar.co.jp\/column\/wp-content\/uploads\/2026\/04\/team_structure.jpg\" alt=\"LINE\u904b\u7528\u30c1\u30fc\u30e0\u306e\u5f79\u5272\u5206\u62c5\" style=\"max-width:100%;height:auto;border-radius:8px;border:1px solid #f0faf6;\" \/><br \/>\n<\/figure>\n<figure class=\"wp-block-image size-large is-resized\" style=\"margin:2em 0;\">\n  <img decoding=\"async\" src=\"https:\/\/fubar.co.jp\/column\/wp-content\/uploads\/2026\/04\/5L_funnel.jpg\" alt=\"5L\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af \u30d5\u30a1\u30cd\u30eb\u56f3\" style=\"max-width:100%;height:auto;border-radius:8px;border:1px solid #f0faf6;\" \/><br \/>\n<\/figure>\n<p>KPI\u8a2d\u5b9a\u3092\u66d6\u6627\u306b\u3059\u308b\u3053\u3068\u306f\u3001\u30c1\u30fc\u30e0\u306e\u8ff7\u8d70\u3092\u62db\u304d\u3001\u5185\u88fd\u5316\u306e\u30e1\u30ea\u30c3\u30c8\u3092\u5e33\u6d88\u3057\u306b\u3057\u3066\u3057\u307e\u3044\u307e\u3059\u3002<\/p>\n<h2 class=\"wp-block-heading\">\u7406\u75311\u2014\u2014\u8cbb\u7528\u5bfe\u52b9\u679c\uff08ROI\uff09\u306e\u8a3c\u660e\u306e\u305f\u3081<\/h2>\n<p>\u5185\u88fd\u5316\u306b\u306f\u3001\u30c4\u30fc\u30eb\u8cbb\u3084\u4eba\u4ef6\u8cbb\u3068\u3044\u3063\u305f\u300c\u6295\u8cc7\u300d\u304c\u4f34\u3044\u307e\u3059\u3002\u3053\u306e\u6295\u8cc7\u304c\u3001\u5916\u90e8\u59d4\u8a17\u6642\u3088\u308a\u3082\u512a\u308c\u3066\u3044\u305f\u304b\u3001\u3042\u308b\u3044\u306f\u4f1a\u793e\u306b\u5229\u76ca\u3092\u3082\u305f\u3089\u3057\u3066\u3044\u308b\u304b\u3092\u8a3c\u660e\u3059\u308b\u305f\u3081\u306b\u3001\u5177\u4f53\u7684\u306a\u6307\u6a19\u304c\u5fc5\u8981\u3067\u3059\u3002KPI\u306f\u3001L\u30b9\u30c6\u30c3\u30d7\u3068\u3044\u3046\u300c\u6295\u8cc7\u300d\u306e\u6210\u679c\u3092\u5ba2\u89b3\u7684\u306b\u6e2c\u308b\u300c\u3082\u306e\u3055\u3057\u300d\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n<div class=\"swell-block-capbox cap_box is-style-shadow\" data-colset=\"col3\">\n<div class=\"cap_box_ttl\"><span><strong>LINE\u306e\u96c6\u5ba2\u3001\u3061\u3083\u3093\u3068\u300c\u8a2d\u8a08\u300d\u3067\u304d\u3066\u307e\u3059\u304b\uff1f<\/strong><\/span><\/div>\n<div class=\"cap_box_content\">\n<p>\u3076\u3063\u3061\u3083\u3051\u3001LINE\u516c\u5f0f\u30a2\u30ab\u30a6\u30f3\u30c8\u306f\u300c\u4f5c\u3063\u305f\u3060\u3051\u300d\u3058\u3083\u58f2\u4e0a\u306b\u7e4b\u304c\u308a\u307e\u305b\u3093\u3002<br \/>\u50d5\u304c200\u793e\u4ee5\u4e0a\u3092\u652f\u63f4\u3057\u3066\u304d\u3066\u65ad\u8a00\u3067\u304d\u308b\u306e\u306f\u3001<strong>\u6210\u679c\u304c\u51fa\u308b\u4f1a\u793e\u306f\u300c5L\u306e\u8a2d\u8a08\u300d\u304c\u3067\u304d\u3066\u3044\u308b<\/strong>\u3068\u3044\u3046\u3053\u3068\u3002<\/p>\n<p>\u4eca\u306a\u3089<strong>30\u5206\u306e\u7121\u6599\u8a3a\u65ad<\/strong>\u3067\u3001\u3042\u306a\u305f\u306eLINE\u306e\u300c\u3069\u3053\u304c\u30dc\u30c8\u30eb\u30cd\u30c3\u30af\u304b\u300d\u3092\u6570\u5024\u3067\u7279\u5b9a\u3057\u307e\u3059\u3002<br \/>\u7121\u7406\u306a\u55b6\u696d\u306f\u4e00\u5207\u3057\u307e\u305b\u3093\u3002\u5408\u308f\u306a\u3051\u308c\u3070\u305d\u308c\u3067OK\u3067\u3059\u3002<\/p>\n<div class=\"wp-block-columns\">\n<div class=\"wp-block-column\">\n<div class=\"swell-block-button is-style-btn_normal\"><a href=\"https:\/\/fubar.co.jp\/contact\/\" class=\"swell-block-button__link\"><span>30\u5206\u7121\u6599\u8a3a\u65ad\u3092\u53d7\u3051\u308b<\/span><\/a><\/div>\n<\/div>\n<div class=\"wp-block-column\">\n<div class=\"swell-block-button is-style-btn_normal -green\"><a href=\"https:\/\/line.me\/R\/ti\/p\/@547amchb\" class=\"swell-block-button__link\"><span>LINE\u3067\u76f8\u8ac7\u3059\u308b<\/span><\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div style=\"padding: 16px 28px 24px; background: #ffffff;\">\n<p style=\"margin: 0 0 16px; color: #64748b; font-size: 14px; line-height: 1.7;\">200\u793e\u652f\u63f4\u306e\u4e2d\u304b\u3089\u518d\u73fe\u6027\u304c\u9ad8\u3044\u4e8b\u4f8b\u3092\u53b3\u9078\u3002\u696d\u7a2e\u5225\u306e\u30dc\u30c8\u30eb\u30cd\u30c3\u30af\u3068\u6539\u5584\u30d1\u30bf\u30fc\u30f3\u3082\u53ce\u9332\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>    <a href=\"https:\/\/fubar.co.jp\/information-form\/\" style=\"display: inline-block; padding: 12px 32px; background: linear-gradient(135deg, #00b894 0%, #00a884 100%); color: white; text-decoration: none; border-radius: 10px; font-weight: 700; font-size: 14px;\">\u7121\u6599\u3067\u8cc7\u6599\u3092\u3082\u3089\u3046 \u2192<\/a>\n  <\/div>\n<\/div>\n<h2 class=\"wp-block-heading\">\u7406\u75312\u2014\u2014\u5c5e\u4eba\u5316\u3068\u300c\u904b\u7528\u54c1\u8cea\u300d\u306e\u30d0\u30e9\u3064\u304d\u3092\u9632\u3050\u305f\u3081<\/h2>\n<p>KPI\u304c\u660e\u78ba\u3067\u306a\u3044\u3068\u3001\u62c5\u5f53\u8005\u306f\u300c\u81ea\u5206\u304c\u3084\u308a\u3084\u3059\u3044\u3053\u3068\u300d\u3092\u512a\u5148\u3057\u3001\u30c1\u30fc\u30e0\u5168\u4f53\u3067\u54c1\u8cea\u306e\u57fa\u6e96\u304c\u5b9a\u307e\u308a\u307e\u305b\u3093\u3002 KPI\u3092\u300c\u8fd4\u4fe1\u901f\u5ea6\u300d\u3084\u300c\u30de\u30cb\u30e5\u30a2\u30eb\u9075\u5b88\u7387\u300d\u3068\u3044\u3063\u305f\u54c1\u8cea\u6307\u6a19\u306b\u5206\u89e3\u3059\u308b\u3053\u3068\u3067\u3001\u8ab0\u304c\u62c5\u5f53\u3057\u3066\u3082\u5b89\u5b9a\u3057\u305f\u904b\u7528\u304c\u3067\u304d\u308b\u300c\u7d44\u7e54\u306e\u5171\u901a\u8a00\u8a9e\u300d\u304c\u751f\u307e\u308c\u307e\u3059\u3002<\/p>\n<h2 class=\"wp-block-heading\">\u7406\u75313\u2014\u2014\u62c5\u5f53\u8005\u306e\u300c\u884c\u52d5\u6307\u91dd\u300d\u3068\u300c\u5b66\u7fd2\u610f\u6b32\u300d\u3092\u7d71\u4e00\u3059\u308b\u305f\u3081<\/h2>\n<p>KPI\u306f\u3001\u62c5\u5f53\u8005\u304c\u300c\u4f55\u3092\u9811\u5f35\u308c\u3070\u3044\u3044\u304b\u300d\u3092\u793a\u3059\u7f85\u91dd\u76e4\u3067\u3059\u3002 \u300cLTV\u5411\u4e0a\u300d\u3068\u3044\u3046\u6700\u7d42\u76ee\u6a19\u304b\u3089KPI\u3092\u9006\u7b97\u3059\u308b\u3053\u3068\u3067\u3001\u65e5\u3005\u306e\u300c\u30bf\u30b0\u4ed8\u3051\u300d\u3084\u300c\u30e1\u30c3\u30bb\u30fc\u30b8\u4f5c\u6210\u300d\u3068\u3044\u3063\u305f\u884c\u52d5\u306b\u610f\u5473\u304c\u751f\u307e\u308c\u3001\u62c5\u5f53\u8005\u306e\u30e2\u30c1\u30d9\u30fc\u30b7\u30e7\u30f3\u3068\u5b66\u7fd2\u610f\u6b32\u3092\u7dad\u6301\u3067\u304d\u307e\u3059\u3002<\/p>\n<h2 class=\"wp-block-heading\">2. \u3010\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3011\u5185\u88fd\u5316\u6210\u529f\u3092\u6e2c\u308b\u300c2\u8ef8\u306eKPI\u300d<\/h2>\n<p>\u5185\u88fd\u5316\u306e\u6210\u679c\u306f\u3001\u4ee5\u4e0b\u306e\u300c\u30d3\u30b8\u30cd\u30b9\u6210\u679c\u300d\u3068\u300c\u7d44\u7e54\u306e\u5065\u5168\u6027\u300d\u3068\u3044\u30462\u3064\u306e\u8ef8\u3067\u8a08\u6e2c\u3059\u308b\u3053\u3068\u3067\u3001\u5ba2\u89b3\u7684\u306b\u8a55\u4fa1\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<h2 class=\"wp-block-heading\">\u8ef81\u2014\u2014\u30d3\u30b8\u30cd\u30b9\u6210\u679cKPI\uff08\u53ce\u76ca\u3078\u306e\u8ca2\u732e\u5ea6\uff09<\/h2>\n<p>\u6700\u7d42\u30b4\u30fc\u30eb\uff08KGI\uff09\u306b\u76f4\u7d50\u3059\u308b\u3001LINE\u304c\u3082\u305f\u3089\u3059\u5229\u76ca\u3092\u793a\u3059\u6307\u6a19\u3067\u3059\u3002<\/p>\n<ul class=\"wp-block-list\">\n<li>\u65e2\u5b58\u9867\u5ba2\u306e\u30ea\u30d4\u30fc\u30c8\u58f2\u4e0a\u8ca2\u732e\u5ea6\u3002<\/li>\n<\/ul>\n<ul class=\"wp-block-list\">\n<li>\u914d\u4fe1\u6570\u3084\u8a2a\u554f\u6570\u306b\u5bfe\u3059\u308b\u6210\u7d04\u306e\u5272\u5408\u3002<\/li>\n<\/ul>\n<ul class=\"wp-block-list\">\n<li>\u53cb\u3060\u3061\u7372\u5f97\u306b\u304b\u304b\u308b\u30b3\u30b9\u30c8\u52b9\u7387\u3002<\/li>\n<\/ul>\n<h2 class=\"wp-block-heading\">\u8ef82\u2014\u2014\u7d44\u7e54\u30fb\u54c1\u8ceaKPI\uff08\u52b9\u7387\u3068\u30ea\u30b9\u30af\u7ba1\u7406\uff09<\/h2>\n<p>\u904b\u7528\u4f53\u5236\u304c\u5065\u5168\u306b\u6a5f\u80fd\u3057\u3066\u3044\u308b\u304b\u3001\u30e0\u30c0\u304c\u306a\u3044\u304b\u3092\u6e2c\u308b\u6307\u6a19\u3067\u3059\u3002<\/p>\n<ul class=\"wp-block-list\">\n<li>\u9867\u5ba2\u306e\u4e0d\u6e80\u5ea6\u30fb\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u9069\u5408\u6027\u3092\u793a\u3059\u30ea\u30b9\u30af\u6307\u6a19\u3002<\/li>\n<\/ul>\n<ul class=\"wp-block-list\">\n<li>\u9867\u5ba2\u6e80\u8db3\u5ea6\u3084\u5bfe\u5fdc\u30b9\u30d4\u30fc\u30c9\u3002<\/li>\n<\/ul>\n<ul class=\"wp-block-list\">\n<li>\u627f\u8a8d\u30d5\u30ed\u30fc\u3084\u547d\u540d\u898f\u5247\u304c\u5b88\u3089\u308c\u3066\u3044\u308b\u304b\u3068\u3044\u3046\u54c1\u8cea\u7ba1\u7406\u6307\u6a19\u3002<\/li>\n<\/ul>\n<ul class=\"wp-block-list\">\n<li>\u81ea\u52d5\u5316\u306b\u3088\u3063\u3066\u524a\u6e1b\u3067\u304d\u305f\u3001\u624b\u52d5\u4f5c\u696d\u306e\u6642\u9593\u3002<\/li>\n<\/ul>\n<p>\u3010\u8868\u3011\u5185\u88fd\u5316\u306b\u304a\u3051\u308bKPI\u3068\u8cac\u4efb\u7bc4\u56f2\u306e\u5206\u89e3\u4f8b<\/p>\n<figure class=\"wp-block-table\">\n<table class=\"has-fixed-layout\">\n<thead>\n<tr>\n<th>KPI\u5206\u985e<\/th>\n<th>\u4e3b\u306a\u6307\u6a19<\/th>\n<th>\u76ee\u6a19\u5024\u306e\u4f8b<\/th>\n<th>\u8cac\u4efb\u7bc4\u56f2<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>\u30c8\u30c3\u30d7\u30e9\u30a4\u30f3<\/td>\n<td>LTV\u5411\u4e0a\u7387<\/td>\n<td>\u524d\u671f\u6bd4 +15%<\/td>\n<td>\u30de\u30cd\u30fc\u30b8\u30e3\u30fc<\/td>\n<\/tr>\n<tr>\n<td>\u4e2d\u9593\u30fb\u5b9f\u884c<\/td>\n<td>CVR\uff08\u30bb\u30b0\u30e1\u30f3\u30c8\u5225\uff09<\/td>\n<td>5%\u4ee5\u4e0a\u3092\u7dad\u6301<\/td>\n<td>\u904b\u7528\u62c5\u5f53\u8005<\/td>\n<\/tr>\n<tr>\n<td>\u54c1\u8cea\u30fb\u884c\u52d5<\/td>\n<td>\u30d6\u30ed\u30c3\u30af\u7387<\/td>\n<td>15%\u4ee5\u4e0b<\/td>\n<td>\u904b\u7528\u62c5\u5f53\u8005<\/td>\n<\/tr>\n<tr>\n<td>\u54c1\u8cea\u30fb\u884c\u52d5<\/td>\n<td>\u30de\u30cb\u30e5\u30a2\u30eb\u9075\u5b88\u7387<\/td>\n<td>95%\u4ee5\u4e0a<\/td>\n<td>\u30aa\u30da\u30ec\u30fc\u30bf\u30fc<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/figure>\n<h2 class=\"wp-block-heading\">3. KPI\u3092\u30a2\u30af\u30b7\u30e7\u30f3\u306b\u7e4b\u3052\u308b\u300c\u9006\u7b97\u8a2d\u8a08\u300d3\u30b9\u30c6\u30c3\u30d7<\/h2>\n<p>\u8a2d\u5b9a\u3057\u305fKPI\u3092\u300c\u4f7f\u308f\u308c\u308b\u6570\u5b57\u300d\u306b\u5909\u3048\u308b\u305f\u3081\u3001KGI\u304b\u3089\u65e5\u3005\u306e\u884c\u52d5\uff08\u30a2\u30af\u30b7\u30e7\u30f3\uff09\u307e\u3067\u3092\u7d10\u3065\u3051\u308b\u624b\u9806\u3067\u3059\u3002<\/p>\n<h2 class=\"wp-block-heading\">\u30b9\u30c6\u30c3\u30d71\u2014\u2014KGI\uff08\u6700\u7d42\u30b4\u30fc\u30eb\uff09\u304b\u3089\u30c8\u30c3\u30d7KPI\u3092\u5b9a\u7fa9\u3059\u308b<\/h2>\n<p>\u307e\u305a\u3001\u300c\u5185\u88fd\u5316\u306b\u3088\u3063\u3066\u4f1a\u793e\u306b\u3044\u304f\u3089\u5229\u76ca\u3092\u3082\u305f\u3089\u3057\u305f\u3044\u304b\u300d\u3068\u3044\u3046\u6700\u7d42\u76ee\u6a19\u3092\u5b9a\u7fa9\u3057\u307e\u3059\u3002<\/p>\n<ul class=\"wp-block-list\">\n<li>\u7d4c\u55b6\u5c64\u3084\u4e8b\u696d\u8cac\u4efb\u8005\u3068\u3001\u300cLTV\u5411\u4e0a\u300d\u3084\u300c\u5e74\u9593\u58f2\u4e0a\u3007\u3007\u4e07\u5186\u300d\u3068\u3044\u3046\u30c8\u30c3\u30d7\u30e9\u30a4\u30f3KPI\u3092\u63e1\u308a\u307e\u3059\u3002<\/li>\n<\/ul>\n<h2 class=\"wp-block-heading\">\u30b9\u30c6\u30c3\u30d72\u2014\u2014KPI\u3092\u300c\u5b9f\u884c\u53ef\u80fd\u306a\u30a2\u30af\u30b7\u30e7\u30f3\u6307\u6a19\u300d\u306b\u5206\u89e3\u3059\u308b<\/h2>\n<p>\u30c8\u30c3\u30d7KPI\u3092\u9054\u6210\u3059\u308b\u305f\u3081\u306b\u3001\u62c5\u5f53\u8005\u304c\u65e5\u3005\u306e\u4f5c\u696d\u3067\u30b3\u30f3\u30c8\u30ed\u30fc\u30eb\u3067\u304d\u308b\u6307\u6a19\uff08\u30a2\u30af\u30b7\u30e7\u30f3KPI\uff09\u306b\u307e\u3067\u5206\u89e3\u3057\u307e\u3059\u3002<\/p>\n<ul class=\"wp-block-list\">\n<li>\u5206\u89e3\u4f8b\uff1a<\/li>\n<\/ul>\n<ul class=\"wp-block-list\">\n<li>\u76ee\u6a19\uff08LTV\u5411\u4e0a\uff09 \u2190 \u4e2d\u9593KPI\uff08CVR\u5411\u4e0a\uff09 \u2190 \u30a2\u30af\u30b7\u30e7\u30f3KPI\uff08\u30ea\u30c3\u30c1\u30e1\u30cb\u30e5\u30fc\u30bf\u30c3\u30d7\u738715%\u4ee5\u4e0a\uff09<\/li>\n<\/ul>\n<ul class=\"wp-block-list\">\n<li>\u3053\u306e\u3088\u3046\u306b\u5206\u89e3\u3059\u308b\u3053\u3068\u3067\u3001\u30aa\u30da\u30ec\u30fc\u30bf\u30fc\u306f\u300c\u3068\u306b\u304b\u304f\u30ea\u30c3\u30c1\u30e1\u30cb\u30e5\u30fc\u306e\u30bf\u30c3\u30d7\u7387\u3092\u4e0a\u3052\u308c\u3070\u826f\u3044\u300d\u3068\u8ff7\u308f\u305a\u884c\u52d5\u3067\u304d\u307e\u3059\u3002<\/li>\n<\/ul>\n<h2 class=\"wp-block-heading\">\u30b9\u30c6\u30c3\u30d73\u2014\u2014\u5f79\u5272\u306b\u5408\u308f\u305b\u305f\u300c\u8cac\u4efb\u7bc4\u56f2\u300d\u3092\u8a2d\u5b9a\u3059\u308b<\/h2>\n<p>\u5206\u89e3\u3057\u305fKPI\u3092\u3001\u30c1\u30fc\u30e0\u306e\u5f79\u5272\uff08\u30c7\u30a3\u30ec\u30af\u30bf\u30fc\u3001\u30aa\u30da\u30ec\u30fc\u30bf\u30fc\u3001\u30a2\u30ca\u30ea\u30b9\u30c8\uff09\u306b\u7d10\u3065\u3051\u307e\u3059\u3002<\/p>\n<ul class=\"wp-block-list\">\n<li>\u968e\u5c641\u30682\u306e\u9054\u6210\uff08LTV\u3001CVR\uff09\u306b\u8cac\u4efb\u3092\u6301\u3064\u3002<\/li>\n<\/ul>\n<ul class=\"wp-block-list\">\n<li>\u968e\u5c643\u306e\u9054\u6210\uff08\u8fd4\u4fe1\u901f\u5ea6\u3001\u30de\u30cb\u30e5\u30a2\u30eb\u9075\u5b88\u7387\uff09\u306b\u8cac\u4efb\u3092\u6301\u3064\u3002<\/li>\n<\/ul>\n<h2 class=\"wp-block-heading\">4. \u8a2d\u8a08\u3057\u305fKPI\u3092\u300c\u7d99\u7d9a\u7ba1\u7406\u300d\u3059\u308b\u305f\u3081\u306e\u4ed5\u7d44\u307f<\/h2>\n<p>KPI\u3092\u300c\u4f5c\u3063\u3066\u7d42\u308f\u308a\u300d\u306b\u305b\u305a\u3001 PDCA\u3092\u56de\u3057\u7d9a\u3051\u3001\u7d99\u7d9a\u7684\u306b\u6210\u679c\u3092\u751f\u307f\u51fa\u3059\u305f\u3081\u306e\u4ed5\u7d44\u307f\u3067\u3059\u3002<\/p>\n<h2 class=\"wp-block-heading\">\u30b3\u30c41\u2014\u2014KPI\u306e\u300c\u66f4\u65b0\u983b\u5ea6\u300d\u3092\u6c7a\u3081\u3001\u5b9a\u70b9\u89b3\u6e2c\u3092\u7fa9\u52d9\u5316\u3059\u308b<\/h2>\n<p>KPI\u306f\u6bce\u65e5\u898b\u3066\u3082\u610f\u5473\u304c\u3042\u308a\u307e\u305b\u3093\u3002\u898b\u308b\u3079\u304d\u30bf\u30a4\u30df\u30f3\u30b0\u3068\u62c5\u5f53\u8005\u3092\u5b9a\u3081\u307e\u3059\u3002<\/p>\n<ul class=\"wp-block-list\">\n<li>\u30d6\u30ed\u30c3\u30af\u7387\u3001\u30c1\u30e3\u30c3\u30c8\u8fd4\u4fe1\u901f\u5ea6\uff08\u7570\u5e38\u691c\u77e5\uff09<\/li>\n<\/ul>\n<ul class=\"wp-block-list\">\n<li>\u958b\u5c01\u7387\u3001\u30af\u30ea\u30c3\u30af\u7387\uff08\u65bd\u7b56\u306e\u8a55\u4fa1\uff09<\/li>\n<\/ul>\n<ul class=\"wp-block-list\">\n<li>LTV\u3001\u7dcf\u58f2\u4e0a\uff08\u6226\u7565\u306e\u898b\u76f4\u3057\uff09<\/li>\n<\/ul>\n<h2 class=\"wp-block-heading\">\u30b3\u30c42\u2014\u2014KPI\u3092\u53ef\u8996\u5316\u3059\u308b\u30c0\u30c3\u30b7\u30e5\u30dc\u30fc\u30c9\u306e\u69cb\u7bc9<\/h2>\n<p>Excel\u30ec\u30dd\u30fc\u30c8\u4f5c\u6210\u306e\u624b\u9593\u304c\u3001KPI\u904b\u7528\u306e\u6700\u5927\u306e\u6575\u3067\u3059\u3002Looker Studio\u3084BI\u30c4\u30fc\u30eb\u3092\u6d3b\u7528\u3057\u3001\u30c1\u30fc\u30e0\u5168\u54e1\u304c\u3044\u3064\u3067\u3082\u6700\u65b0\u306e\u6570\u5b57\u3092\u78ba\u8a8d\u3067\u304d\u308b\u300c\u5171\u901a\u306e\u30c0\u30c3\u30b7\u30e5\u30dc\u30fc\u30c9\u300d\u3092\u69cb\u7bc9\u3057\u307e\u3059\u3002<\/p>\n<h2 class=\"wp-block-heading\">\u30b3\u30c43\u2014\u2014\u76ee\u6a19\u672a\u9054\u6642\u306e\u300c\u8981\u56e0\u5206\u6790\u30d5\u30ed\u30fc\u300d\u3092\u78ba\u7acb\u3059\u308b<\/h2>\n<p>\u76ee\u6a19\u304c\u672a\u9054\u3060\u3063\u305f\u5834\u5408\u3001\u300c\u8ab0\u304c\u3001\u4f55\u3092\u3001\u3069\u3046\u8b70\u8ad6\u3059\u308b\u304b\u300d\u3068\u3044\u3046\u6b21\u306e\u30a2\u30af\u30b7\u30e7\u30f3\u30d5\u30ed\u30fc\u3092\u3042\u3089\u304b\u3058\u3081\u6c7a\u3081\u3066\u304a\u304d\u307e\u3059\u3002 \u3053\u308c\u306b\u3088\u308a\u3001\u8cac\u4efb\u306e\u306a\u3059\u308a\u3064\u3051\u5408\u3044\u3092\u9632\u304e\u3001PDCA\u3092\u30b9\u30e0\u30fc\u30ba\u306b\u56de\u305b\u307e\u3059\u3002<\/p>\n<h2 class=\"wp-block-heading\">\u307e\u3068\u3081\u2014\u2014\u5185\u88fd\u5316\u306e\u6210\u529f\u306f\u300cKPI\u30c4\u30ea\u30fc\u300d\u3068\u3044\u3046\u7f85\u91dd\u76e4\u306e\u6709\u7121\u3067\u6c7a\u307e\u308b<\/h2>\n<p>\u3053\u306e\u8a18\u4e8b\u3067\u306f\u3001L\u30b9\u30c6\u30c3\u30d7\u5185\u88fd\u5316\u306e\u6210\u679c\u3092\u5ba2\u89b3\u7684\u306b\u8a55\u4fa1\u3059\u308b\u305f\u3081\u306eKPI\u8a2d\u8a08\u306b\u3064\u3044\u3066\u89e3\u8aac\u3057\u307e\u3057\u305f\u3002<\/p>\n<p>\u5185\u88fd\u5316\u6210\u529f\u306e\u9375\u306f\u3001\u30b3\u30b9\u30c8\u524a\u6e1b\u3067\u306f\u306a\u304f\u3001\u300cKPI\u30c4\u30ea\u30fc\u300d\u3068\u3044\u3046\u7f85\u91dd\u76e4\u3092\u624b\u306b\u5165\u308c\u3001\u30c1\u30fc\u30e0\u5168\u54e1\u304c\u540c\u3058\u76ee\u6a19\uff08LTV\u6700\u5927\u5316\uff09\u306b\u5411\u304b\u3063\u3066\u52d5\u3051\u308b\u4ed5\u7d44\u307f\u3092\u4f5c\u308b\u3053\u3068\u3067\u3059\u3002<\/p>\n<ul class=\"wp-block-list\">\n<li>\u30d3\u30b8\u30cd\u30b9\u6210\u679c\u3068\u7d44\u7e54\u306e\u54c1\u8cea\u306e\u4e8c\u8ef8\u3067KPI\u3092\u8a2d\u8a08\u3059\u308b\u3002<\/li>\n<\/ul>\n<ul class=\"wp-block-list\">\n<li>KGI\u304b\u3089\u9006\u7b97\u3057\u3001\u65e5\u3005\u306e\u884c\u52d5\u306b\u843d\u3068\u3057\u8fbc\u3080\u3002<\/li>\n<\/ul>\n<ul class=\"wp-block-list\">\n<li>\u3067KPI\u3092\u7d99\u7d9a\u7ba1\u7406\u3059\u308b\u3002<\/li>\n<\/ul>\n<p>\u3053\u306e\u4ed5\u7d44\u307f\u3092\u5c0e\u5165\u3059\u308b\u3053\u3068\u3067\u3001\u8cb4\u793e\u306eL\u30b9\u30c6\u30c3\u30d7\u904b\u7528\u306f\u300c\u5c5e\u4eba\u5316\u300d\u304b\u3089\u8131\u5374\u3057\u3001\u7d99\u7d9a\u7684\u306b\u6210\u679c\u3092\u51fa\u3057\u7d9a\u3051\u308b\u7d44\u7e54\u3078\u3068\u9032\u5316\u3057\u307e\u3059\u3002<\/p>\n<p>\u300c\u81ea\u793e\u306e\u4e8b\u696d\u306b\u5408\u3063\u305fKPI\u8a2d\u8a08\u306e\u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0\u304c\u6b32\u3057\u3044\u300d \u300c\u5f79\u5272\u3054\u3068\u306eKPI\u7ba1\u7406\u30b7\u30fc\u30c8\u3084\u30c0\u30c3\u30b7\u30e5\u30dc\u30fc\u30c9\u69cb\u7bc9\u3092\u4f9d\u983c\u3057\u305f\u3044\u300d<\/p>\n<p>\u3053\u3046\u3057\u305f\u30c1\u30fc\u30e0KPI\u8a2d\u5b9a\u306b\u95a2\u3059\u308b\u3054\u76f8\u8ac7\u304c\u3054\u3056\u3044\u307e\u3057\u305f\u3089\u3001\u3069\u3046\u305e\u304a\u6c17\u8efd\u306b\u304a\u554f\u3044\u5408\u308f\u305b\u30d5\u30a9\u30fc\u30e0\u3088\u308a\u3054\u9023\u7d61\u304f\u3060\u3055\u3044\u3002\u3042\u306a\u305f\u306e\u30c1\u30fc\u30e0\u304c\u300c\u30c7\u30fc\u30bf\u30c9\u30ea\u30d6\u30f3\u306a\u5f37\u3044\u7d44\u7e54\u300d\u306b\u306a\u308b\u305f\u3081\u306e\u30b5\u30dd\u30fc\u30c8\u3092\u3001\u79c1\u305f\u3061\u304c\u5168\u529b\u3067\u652f\u63f4\u3057\u307e\u3059\u3002<\/p>\n<div class=\"swell-block-capbox cap_box is-style-shadow\" data-colset=\"col3\">\n<div class=\"cap_box_ttl\"><span><strong>LINE\u306e\u96c6\u5ba2\u3001\u3061\u3083\u3093\u3068\u300c\u8a2d\u8a08\u300d\u3067\u304d\u3066\u307e\u3059\u304b\uff1f<\/strong><\/span><\/div>\n<div class=\"cap_box_content\">\n<p>\u3076\u3063\u3061\u3083\u3051\u3001LINE\u516c\u5f0f\u30a2\u30ab\u30a6\u30f3\u30c8\u306f\u300c\u4f5c\u3063\u305f\u3060\u3051\u300d\u3058\u3083\u58f2\u4e0a\u306b\u7e4b\u304c\u308a\u307e\u305b\u3093\u3002<br \/>\u50d5\u304c200\u793e\u4ee5\u4e0a\u3092\u652f\u63f4\u3057\u3066\u304d\u3066\u65ad\u8a00\u3067\u304d\u308b\u306e\u306f\u3001<strong>\u6210\u679c\u304c\u51fa\u308b\u4f1a\u793e\u306f\u300c5L\u306e\u8a2d\u8a08\u300d\u304c\u3067\u304d\u3066\u3044\u308b<\/strong>\u3068\u3044\u3046\u3053\u3068\u3002<\/p>\n<p>\u4eca\u306a\u3089<strong>30\u5206\u306e\u7121\u6599\u8a3a\u65ad<\/strong>\u3067\u3001\u3042\u306a\u305f\u306eLINE\u306e\u300c\u3069\u3053\u304c\u30dc\u30c8\u30eb\u30cd\u30c3\u30af\u304b\u300d\u3092\u6570\u5024\u3067\u7279\u5b9a\u3057\u307e\u3059\u3002<br \/>\u7121\u7406\u306a\u55b6\u696d\u306f\u4e00\u5207\u3057\u307e\u305b\u3093\u3002\u5408\u308f\u306a\u3051\u308c\u3070\u305d\u308c\u3067OK\u3067\u3059\u3002<\/p>\n<div class=\"wp-block-columns\">\n<div class=\"wp-block-column\">\n<div class=\"swell-block-button is-style-btn_normal\"><a href=\"https:\/\/fubar.co.jp\/contact\/\" class=\"swell-block-button__link\"><span>30\u5206\u7121\u6599\u8a3a\u65ad\u3092\u53d7\u3051\u308b<\/span><\/a><\/div>\n<\/div>\n<div class=\"wp-block-column\">\n<div class=\"swell-block-button is-style-btn_normal -green\"><a href=\"https:\/\/line.me\/R\/ti\/p\/@547amchb\" class=\"swell-block-button__link\"><span>LINE\u3067\u76f8\u8ac7\u3059\u308b<\/span><\/a><\/p>\n<div class=\"pillar-link\" style=\"margin: 2em 0; padding: 1.2em; background: #e8f4f8; border-radius: 8px; border-left: 4px solid #0073aa;\">\n<strong>\ud83d\udcd6 \u7dcf\u5408\u30ac\u30a4\u30c9:<\/strong> \u3053\u306e\u8a18\u4e8b\u306e\u5168\u4f53\u50cf\u306f<a href=\"\/column\/900\/\">\u300cLINE\u5185\u88fd\u5316\u30ac\u30a4\u30c9\u300d<\/a>\u3067\u89e3\u8aac\u3057\u3066\u3044\u307e\u3059\u3002\n<\/div>\n<div class=\"related-articles\" style=\"margin-top: 2em; padding: 1.5em; background: #f8f9fa; border-radius: 8px; border-left: 4px solid #0073aa;\">\n<p style=\"color: #e8f0f4; font-size: 12px; letter-spacing: 2px; margin: 0 0 12px; font-weight: 600;\">CONSULTATION<\/p>\n<p style=\"color: #ffffff; font-size: 20px; font-weight: 700; margin: 0 0 10px; line-height: 1.6;\">LINE\u904b\u7528\u306e\u8ab2\u984c\u309215\u5206\u3067\u8a3a\u65ad<\/p>\n<p style=\"color: #8aa8b8; font-size: 13px; margin: 0 0 24px; line-height: 1.6;\">200\u793e\u306e\u5b9f\u7e3e \u00d7 5L\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3067\u5206\u6790<br \/>\u300c\u4f55\u304b\u3089\u624b\u3092\u3064\u3051\u308b\u3079\u304d\u304b\u300d\u304c\u660e\u78ba\u306b\u306a\u308a\u307e\u3059<\/p>\n<p>    <a href=\"https:\/\/fubar.co.jp\/contact\/\" style=\"display: inline-block; padding: 14px 48px; background: linear-gradient(135deg, #00b894 0%, #00a884 100%); color: white; text-decoration: none; border-radius: 10px; font-weight: 700; font-size: 15px;\">\u7121\u6599\u3067\u76f8\u8ac7\u3059\u308b<\/a>\n  <\/div>\n<\/div>\n<h3 style=\"margin-top: 0; font-size: 1.1em;\">\u3042\u308f\u305b\u3066\u8aad\u307f\u305f\u3044<\/h3>\n<ul style=\"list-style: none; padding: 0; margin: 0;\">\n<li style=\"margin-bottom: 0.8em;\"><a href=\"https:\/\/fubar.co.jp\/column\/668\/\">L\u30b9\u30c6\u30c3\u30d7\u904b\u7528KPI\u30c0\u30c3\u30b7\u30e5\u30dc\u30fc\u30c9\u69cb\u7bc9\u30ac\u30a4\u30c9\uff5c\u6210\u679c\u3092\u51fa\u3059\u300c3\u3064\u306e\u5fc5\u9808\u6307\u6a19\u300d\u3068\u81ea\u52d5\u5316\u6226\u7565<\/a><\/li>\n<li style=\"margin-bottom: 0.8em;\"><a href=\"https:\/\/fubar.co.jp\/column\/641\/\">L\u30b9\u30c6\u30c3\u30d7\u7d4c\u55b6\u6307\u6a19\u30c0\u30c3\u30b7\u30e5\u30dc\u30fc\u30c9\u69cb\u7bc9\u30ac\u30a4\u30c9\uff5c\u7d4c\u55b6\u4f1a\u8b70\u3067\u4f7f\u3048\u308b\u300c3\u3064\u306e\u5fc5\u9808KPI\u300d\u3068ROI\u8a3c\u660e\u6cd5<\/a><\/li>\n<li style=\"margin-bottom: 0.8em;\"><a href=\"https:\/\/fubar.co.jp\/column\/629\/\">L\u30b9\u30c6\u30c3\u30d7 \u30b0\u30ed\u30fc\u30b9\u6226\u7565 \u8a2d\u8a08\u30ac\u30a4\u30c9\uff5c\u30c7\u30fc\u30bf\u3092\u6d3b\u7528\u3057\u3001\u58f2\u4e0a\u3092\u7d99\u7d9a\u6210\u9577\u3055\u305b\u308b\u300c\u4ed5\u7d44\u307f\u300d\u306e\u4f5c\u308a\u65b9<\/a><\/li>\n<\/ul>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"wp-block-group\" style=\"background:#f0faf6;border-left:4px solid #1ea569;padding:20px 24px;margin:2em 0;border-radius:8px;\">\n<p style=\"margin:0 0 12px;color:#0f2d20;font-weight:700;font-size:0.95em;\">\ud83d\udcda \u3053\u306e\u8a18\u4e8b\u306e\u7406\u89e3\u3092\u6df1\u3081\u308b\u5b8c\u5168\u30ac\u30a4\u30c9<\/p>\n<ul style=\"margin:0;padding-left:1.2em;list-style:disc;\">\n<li><a href=\"https:\/\/fubar.co.jp\/column\/899\/\">L\u30b9\u30c6\u30c3\u30d7\u904b\u7528\u5b8c\u5168\u30ac\u30a4\u30c9\uff5c\u6210\u679c\u3092\u51fa\u3059\u8a2d\u8a08\u30fb\u4f53\u5236\u30fb\u6539\u5584\u306e\u5168\u624b\u9806<\/a><\/li>\n<li><a href=\"https:\/\/fubar.co.jp\/column\/903\/\">LINE\/L\u30b9\u30c6\u30c3\u30d7\u904b\u7528\u30de\u30cb\u30e5\u30a2\u30eb\u5b8c\u5168\u30ac\u30a4\u30c9\uff5c\u5c5e\u4eba\u5316\u3092\u89e3\u6d88\u3059\u308b\u30c1\u30fc\u30e0\u904b\u7528\u306e\u4ed5\u7d44\u307f\u5316<\/a><\/li>\n<\/ul>\n<\/div>\n<p><script type=\"application\/ld+json\">{\"@context\": \"https:\/\/schema.org\", \"@type\": \"FAQPage\", \"mainEntity\": [{\"@type\": \"Question\", \"name\": 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class=\"wp-block-heading\" id=\"faq\">\u3088\u304f\u3042\u308b\u8cea\u554f\uff08FAQ\uff09<\/h2>\n<div class=\"wp-block-group\" style=\"background:#f0faf6;border-left:3px solid #1ea569;padding:16px 20px;margin:1em 0;border-radius:6px;\">\n<p style=\"color:#0f2d20;font-weight:700;margin:0 0 8px;\">Q. L\u30b9\u30c6\u30c3\u30d7\u5185\u88fd\u5316\u306eKPI\u306f\u4f55\u304b\u3089\u8a2d\u5b9a\u3059\u308c\u3070\u3044\u3044\u3067\u3059\u304b\uff1f<\/p>\n<p style=\"color:#0f2d20;margin:0;\">A. \u307e\u305a\u306f\u300c\u58f2\u4e0a\u8ca2\u732e\u300d\u3068\u300c\u7d44\u7e54\u306e\u8cea\u300d\u306e2\u8ef8\u3067\u8a2d\u8a08\u3059\u308b\u3053\u3068\u3092\u304a\u3059\u3059\u3081\u3057\u307e\u3059\u3002\u58f2\u4e0a\u8ca2\u732e\u8ef8\u3067\u306f\u4e88\u7d04\u7387\u3084LTV\u3001\u7d44\u7e54\u306e\u8cea\u8ef8\u3067\u306f\u914d\u4fe1\u6539\u5584\u30b5\u30a4\u30af\u30eb\u6570\u3084\u62c5\u5f53\u8005\u306e\u30b9\u30ad\u30eb\u7fd2\u719f\u5ea6\u3092\u8a2d\u5b9a\u3057\u307e\u3059\u3002FUBAR\u3067200\u793e\u3092\u652f\u63f4\u3057\u3066\u304d\u305f\u7d4c\u9a13\u4e0a\u3001\u6700\u521d\u304b\u308910\u500b\u4ee5\u4e0a\u306eKPI\u3092\u8a2d\u5b9a\u3059\u308b\u3068\u62c5\u5f53\u8005\u304c\u8ff7\u8d70\u3059\u308b\u305f\u3081\u3001\u5404\u8ef83\u3064\u305a\u3064\u3001\u8a086\u3064\u306b\u7d5e\u308b\u306e\u304c\u73fe\u5b9f\u7684\u3067\u3059\u3002\u7279\u306b\u5185\u88fd\u5316\u76f4\u5f8c\u306f\u300c\u30b7\u30ca\u30ea\u30aa\u914d\u4fe1\u304b\u3089\u306e\u4e88\u7d04\u7387\u300d\u3092\u6700\u91cd\u8981KPI\u306b\u636e\u3048\u300135%\u219244%\u3068\u3044\u3063\u305f\u5177\u4f53\u7684\u306a\u6539\u5584\u76ee\u6a19\u3092\u63b2\u3052\u308b\u3068\u3001\u6210\u679c\u304c\u53ef\u8996\u5316\u3055\u308c\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n<\/div>\n<div class=\"wp-block-group\" style=\"background:#f0faf6;border-left:3px solid #1ea569;padding:16px 20px;margin:1em 0;border-radius:6px;\">\n<p style=\"color:#0f2d20;font-weight:700;margin:0 0 8px;\">Q. \u5185\u88fd\u5316\u3057\u305fL\u30b9\u30c6\u30c3\u30d7\u306eROI\u306f\u3069\u3046\u8a08\u6e2c\u3059\u308c\u3070\u3044\u3044\u3067\u3059\u304b\uff1f<\/p>\n<p style=\"color:#0f2d20;margin:0;\">A. ROI\u306f\u300cLINE\u7d4c\u7531\u306e\u58f2\u4e0a\u5897\u52a0\u984d \u00f7 \u5185\u88fd\u5316\u306b\u304b\u304b\u308b\u7dcf\u30b3\u30b9\u30c8\uff08\u4eba\u4ef6\u8cbb\uff0b\u30c4\u30fc\u30eb\u8cbb\uff0b\u6559\u80b2\u8cbb\uff09\u300d\u3067\u7b97\u51fa\u3057\u307e\u3059\u3002\u5916\u90e8\u59d4\u8a17\u6642\u306e\u8cbb\u7528\u3068\u6bd4\u8f03\u3059\u308b\u3060\u3051\u3067\u306f\u4e0d\u5341\u5206\u3067\u3001\u5185\u88fd\u5316\u306b\u3088\u3063\u3066\u5b9f\u73fe\u3057\u305f\u914d\u4fe1PDCA\u306e\u9ad8\u901f\u5316\u3084\u3001\u9867\u5ba2\u30c7\u30fc\u30bf\u6d3b\u7528\u306b\u3088\u308bLTV\u5411\u4e0a\u5206\u307e\u3067\u542b\u3081\u3066\u8a55\u4fa1\u3059\u3079\u304d\u3067\u3059\u3002\u5b9f\u969b\u306e\u652f\u63f4\u4e8b\u4f8b\u3067\u306f\u3001\u6708\u5546300\u4e07\u5186\u304b\u30891\u5104\u5186\u898f\u6a21\u307e\u3067\u4f38\u3073\u305f\u4f01\u696d\u3082\u3042\u308a\u3001\u305d\u306e\u591a\u304f\u304cROI\u3092\u6708\u6b21\u3067\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u3057\u3066\u3044\u307e\u3059\u3002\u6700\u4f4e\u3067\u3082\u56db\u534a\u671f\u3054\u3068\u306b\u3001\u58f2\u4e0a\u8ca2\u732e\u984d\u3068\u904b\u7528\u5de5\u6570\u3092\u68da\u5378\u3057\u3059\u308b\u4ed5\u7d44\u307f\u3092\u4f5c\u3063\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<\/div>\n<div class=\"wp-block-group\" style=\"background:#f0faf6;border-left:3px solid #1ea569;padding:16px 20px;margin:1em 0;border-radius:6px;\">\n<p style=\"color:#0f2d20;font-weight:700;margin:0 0 8px;\">Q. KPI\u30c4\u30ea\u30fc\u304c\u8907\u96d1\u306b\u306a\u308a\u3059\u304e\u3066\u62c5\u5f53\u8005\u304c\u75b2\u5f0a\u3057\u307e\u3059\u3002\u3069\u3046\u3059\u308c\u3070\u3044\u3044\u3067\u3059\u304b\uff1f<\/p>\n<p style=\"color:#0f2d20;margin:0;\">A. \u3061\u306a\u307f\u306b\u3053\u306e\u60a9\u307f\u3001\u5185\u88fd\u53162\u301c3\u30f6\u6708\u76ee\u306e\u30bf\u30a4\u30df\u30f3\u30b0\u3067\u76f8\u8ac7\u3055\u308c\u308b\u3053\u3068\u304c\u7d50\u69cb\u591a\u3044\u3067\u3059\u3002\u539f\u56e0\u306f\u300c\u30de\u30cd\u30fc\u30b8\u30e3\u30fc\u8996\u70b9\u306eKPI\u300d\u3068\u300c\u62c5\u5f53\u8005\u8996\u70b9\u306eKPI\u300d\u304c\u6df7\u5728\u3057\u3066\u3044\u308b\u3053\u3068\u304c\u307b\u3068\u3093\u3069\u3067\u3001\u968e\u5c64\u3092\u5206\u3051\u3066\u8a2d\u8a08\u3057\u76f4\u3059\u3068\u89e3\u6c7a\u3057\u307e\u3059\u3002\u5177\u4f53\u7684\u306b\u306f\u3001\u6700\u4e0a\u4f4d\u306b\u4e8b\u696dKPI\uff08\u58f2\u4e0a\u30fbLTV\uff09\u3001\u4e2d\u9593\u306b\u30de\u30fc\u30b1KPI\uff08\u4e88\u7d04\u7387\u30fbCVR\uff09\u3001\u6700\u4e0b\u5c64\u306b\u884c\u52d5KPI\uff08\u914d\u4fe1\u6570\u30fb\u30bf\u30b0\u4ed8\u3051\u7cbe\u5ea6\uff09\u3092\u914d\u7f6e\u3057\u3001\u62c5\u5f53\u8005\u306f\u6700\u4e0b\u5c64\u306e\u307f\u3092\u65e5\u6b21\u3067\u8ffd\u3046\u5f62\u306b\u3057\u307e\u3059\u3002\u3053\u306e3\u968e\u5c64\u8a2d\u8a08\u306b\u5909\u3048\u308b\u3060\u3051\u3067\u3001\u76ee\u6a19\u306e\u30d9\u30af\u30c8\u30eb\u304c\u63c3\u3044\u3001\u62c5\u5f53\u8005\u306e\u8ff7\u8d70\u3082\u6b62\u307e\u308a\u307e\u3059\u3002<\/p>\n<\/div>\n<div class=\"fubar-banner-block\" style=\"margin: 3em 0; display: flex; flex-direction: column; gap: 1.5em; align-items: center;\">\n<a href=\"https:\/\/fubar.co.jp\/contact\/\" target=\"_blank\" rel=\"noopener\" style=\"display: inline-block; max-width: 420px; width: 100%; text-decoration: none;\"><br \/>\n<img decoding=\"async\" src=\"https:\/\/fubar.co.jp\/column\/wp-content\/uploads\/2026\/04\/banner_line_consultation.png\" alt=\"LINE\u30de\u30fc\u30b1 \u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0\uff5c\u7121\u6599\u3067\u76f8\u8ac7\u3059\u308b\" loading=\"lazy\" style=\"width: 100%; height: auto; border-radius: 12px; box-shadow: 0 8px 24px rgba(0,0,0,0.12); display: block;\" \/><br \/>\n<\/a><br \/>\n<a href=\"https:\/\/lin.ee\/ROdSHzU\" target=\"_blank\" rel=\"noopener\" style=\"display: inline-block; max-width: 420px; width: 100%; text-decoration: none;\"><br \/>\n<img decoding=\"async\" src=\"https:\/\/fubar.co.jp\/column\/wp-content\/uploads\/2026\/04\/banner_case_study_download.png\" alt=\"LINE\u30de\u30fc\u30b1\u6210\u529f\u4e8b\u4f8b\u96c6\uff5c\u7121\u6599\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\" loading=\"lazy\" style=\"width: 100%; height: auto; border-radius: 12px; box-shadow: 0 8px 24px rgba(0,0,0,0.12); display: block;\" \/><br \/>\n<\/a>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>L\u30b9\u30c6\u30c3\u30d7\u5185\u88fd\u5316\u306e\u6210\u679c\u3092\u3069\u3046\u6e2c\u308b\u304b\u60a9\u3080\u62c5\u5f53\u8005\u5411\u3051\u306b\u3001200\u793e\u8d85\u3092\u652f\u63f4\u3057\u305f\u5c02\u9580\u5bb6\u304c\u300c\u58f2\u4e0a\u8ca2\u732e\u300d\u3068\u300c\u7d44\u7e54\u306e\u8cea\u300d\u3092\u4e21\u7acb\u3059\u308b2\u8ef8\u306eKPI\u30c4\u30ea\u30fc\u8a2d\u8a08\u6cd5\u3068\u5177\u4f53\u7684\u306a\u8a2d\u5b9a\u624b\u9806\u3001\u904b\u7528\u3067\u9665\u308a\u304c\u3061\u306a\u8a55\u4fa1\u306e\u66d6\u6627\u3055\u3092\u89e3\u6d88\u3059\u308b\u5b9f\u8df5\u30ce\u30a6\u30cf\u30a6\u3092\u89e3\u8aac\u3002<\/p>\n","protected":false},"author":2,"featured_media":1942,"comment_status":"closed","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"_sitemap_exclude":false,"_sitemap_priority":"","_sitemap_frequency":"","swell_btn_cv_data":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-617","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-l-step"],"_links":{"self":[{"href":"https:\/\/fubar.co.jp\/column\/wp-json\/wp\/v2\/posts\/617","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/fubar.co.jp\/column\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/fubar.co.jp\/column\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/fubar.co.jp\/column\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/fubar.co.jp\/column\/wp-json\/wp\/v2\/comments?post=617"}],"version-history":[{"count":10,"href":"https:\/\/fubar.co.jp\/column\/wp-json\/wp\/v2\/posts\/617\/revisions"}],"predecessor-version":[{"id":3350,"href":"https:\/\/fubar.co.jp\/column\/wp-json\/wp\/v2\/posts\/617\/revisions\/3350"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/fubar.co.jp\/column\/wp-json\/wp\/v2\/media\/1942"}],"wp:attachment":[{"href":"https:\/\/fubar.co.jp\/column\/wp-json\/wp\/v2\/media?parent=617"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/fubar.co.jp\/column\/wp-json\/wp\/v2\/categories?post=617"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/fubar.co.jp\/column\/wp-json\/wp\/v2\/tags?post=617"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}